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The Studio Cotton Blog

Content & Copywriting

Heaps of advice on creating wonderful words and using eye-catching imagery to help attract and convert customers for your small business

This sandy brown cat is looking judgemental
Content & Copywriting

8 service website sales pitches that give business owners the ick

We asked 30 small business owners what they HATE about your sales page
16 February 2024
Content & Copywriting

6 missing website features that are making you lose out on SEO backlinks

24 May 2023
Branding, Content & Copywriting

8 brilliant UK photographers for your next brand lifestyle shoot

28 April 2023
Content & Copywriting

5 pros and a bunch of cons for small businesses using AI like ChatGPT for content creation

27 April 2023
Web Design, Content & Copywriting

7 website features that make me lose trust in a small business

18 April 2023
Content & Copywriting

5 creative team headshot ideas for when you can’t hire a professional photographer

16 December 2022
Content & Copywriting, Industry Insights

16 frighteningly popular sales tactics that work ghoulishly well (and might just be some bright, blood-red flags)

26 October 2022
Professional copywriter, Bonnie Harrington
Content & Copywriting

5 expert tips for outsourcing your website text to a professional copywriter

23 August 2022
Content & Copywriting

Our 6 best places to get stock photos for small business websites & blogs

22 June 2022
Web Design, Content & Copywriting

9 things a website About page isn’t

14 March 2022
Before & After product photography makeover graphic
Content & Copywriting

6 scents-and-senses inspired product photography makeovers from a small business photo expert

5 May 2021
Before and after graphics makeover by Studio Cotton
Content & Copywriting

Before & After: Product photography makeovers from a small business photo expert

29 June 2020
Wedding ankle strap with fringe heel above side view. Lifestyle fashion shoot for wedding shoe designer, Cotswold-based Diane Hassall by Studio Cotton
Content & Copywriting

Photo Blog: Weronika Karczewska creates new product photography for Diane Hassall.

11 June 2020
Content & Copywriting

Five incredible photographers who are still shooting products for small businesses

7 May 2020
Content & Copywriting

How to communicate as a small business during the coronavirus pandemic

16 March 2020
Content & Copywriting

5 common website copy clichés that drive me potty

28 November 2019
Aime hiding behind a plant. She's a proper businesswoman we promise.
Content & Copywriting

6 steps to writing a killer About Page

3 October 2018
Marketing, Content & Copywriting

8 handy pieces of equipment you need to take way better Instagram pics

3 January 2018
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Proudly based in Bristol, UK

New on the small business blog

Read all →
Studio Cotton annual report: biggest wins of our 8th year →
The joy of podcasting and long term sponsorships, with Liz Mosley from Building your Brand →
8 homepage SEO tips for online shops →
Tom Wright from About Creative Podcast
Tom Wright on About Creative Experience: a podcast for artists →
This sandy brown cat is looking judgemental
8 service website sales pitches that give business owners the ick →
10 expert tips for designing a podcast website →
21 projects we’ve completed in 2023 →
15 favourite Bristol arts organisations (and how to support them) →
Blog SEO: 41 content ideas for your listicle →

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  • 63 Broad Street, Bristol BS1 2EJ
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